About Uphold
Uphold is now the fastest-growing private company in the San Francisco Bay Area, according to the San Francisco Business Times Fast Track 100, 2022.Uphold is pursuing a mission to democratize investments and payments for people and companies worldwide. Founded in 2014, the Silicon Valley company today has more than 8 million customers in over 150 countries with an impressive 50x increase in Mobile App downloads during the first quarter of 2020. A bridge between the old and new money systems, Uphold allows people to buy, exchange and send more than 100 currencies, cryptocurrencies, precious metals and equities instantly. An engineering-led company with a social inclusion agenda, Uphold provides a stimulating and challenging home for the brightest and best talent.
The opportunity:
The Marketing Director, Offer Management is responsible for developing key consumer offers to attract new customers to Uphold. The role will bring together the pricing and offer strategy and campaigns based upon competitive insights, customer needs and market trends. This role will forecast the take on each offer and the return to the company on the offer and campaign.
What you'll be doing:
- Design and model offers that drive consumer acquisition
- Develop go-to-market strategy and plan for each campaign
- Work across marketing execution to flight offer and media
- Monitor and report on return on the campaign and offer
- Adapt offers as need to increase take
- Identify consumer acquisition marketing calendar with key market and
- seasonal considerations
Qualifications:
- Bachelor's degree in marketing or related field
- 8+ years of experience in promotions or related field
- Crypto and blockchain experience a must
- Proven track record of developing successful promotional campaigns
- Excellent analytical skills with the ability to interpret data and draw
- insights from it
- Strong project management skills with the ability to manage multiple
- projects simultaneously
- Excellent communication skills with the ability to work cross-
- functionally
- Fluency in cryptocurrencies or other digital assets as they are core to
What we have to offer you:
- An amazing work environment in a company that continues to grow, driven by extraordinary and passionate people that keep up innovating and challenging more each day.
- An international team, in a cutting edge field, working on the most fascinating projects.
- Growth and career opportunities, and the chance to be proactive and creative.
- A flexible and enthusiastic work environment that offers you snacks, a lot of coffee and other great benefits.
- Open and transparent culture - we get together on a weekly basis to share updates, strategic plans, and engage with each other informally over food and drinks.
- Interesting events that keep you connected with the team and celebrate our success.
- Full benefits, 401k, options, and bonus
Be part of a great company that is revolutionizing the financial services. Apply now!
Salary: $80-$120K
Be part of a great company that is revolutionizing financial services. Apply now!
EEOC Employer
We're proud to be an Equal Opportunity Employer and we celebrate our employees' differences, including race, color, religion, gender identity, national origin, age, military service eligibility, veteran