Business Development Manager, Web3 Community

OKX • Full-time • Hong Kong, Hong Kong SAR • 2w ago

Who We Are

At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom.

OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves.

Across our multiple offices globally, we are united by our core principles: We Before Me, Do the Right Thing, and Get Things Done. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er.

OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more.

About The Opportunity

We are seeking a senior, highly connected, and execution‑obsessed Community BD Manager to lead global user growth for OKXDEX. You will drive:

New user acquisition via referral, rebate, commission models
Global community node / ambassador network building
Influencer / KOL partnership programs aimed at trading volume and conversion
Activation campaigns, trading contests, and incentive programs to hit growth metrics

You will own strategy, partnership execution, and community expansion—playing a central role in shaping OKX DEX’s global presence.

What You’ll Be Doing

Design, launch, and optimize referral / rebate / commission systems to drive sustainable user acquisition
Architect and scale global community nodes / ambassador / super-team structures in key markets
Recruit, manage, and incentivize KOLs / influencers / opinion leaders to drive traffic, conversions, and trading volume
Gather market insights and user feedback from communities to inform product development and enhance user experience
Work cross-functionally with Product, Marketing, Operations, and Compliance to align growth initiatives with broader strategic goals
Monitor, analyze, and iterate on campaign performance metrics (conversion rates, retention, LTV, ROI)
Provide ongoing support, training, and enablement for community ambassadors and nodes in each region

What We Look For In You

3+ years of BD / growth / community experience in DeFi, DEX, Crypto Exchanges
Proven success with referral / commission / rebate‑based user acquisition models
Track record in building or managing ambassador / community node / super-team frameworks
Deep network across global Web3 communities, KOLs, builders, and ecosystems
Strong English communication skills (written & verbal) for global coordination, another language is a plus
High execution orientation, self-drive, resilience, and ability to thrive in decentralized, fast-moving environments
Data-driven mindset; comfortable optimizing strategies based on performance metrics

Nice-To-Haves

Prior experience in designing and managing decentralized ambassador programs or community-driven growth initiatives
Familiarity with OKX DEX or similar on-chain referral / rebate mechanics
Knowledge of onchain ecosystems (Solana, Base, EVM chains) and their community dynamics

Perks & Benefits

Competitive total compensation package
L&D programs and education subsidy for employees' growth and development
Various team building programs and company events
Wellness and meal allowances
Comprehensive healthcare schemes for employees and dependants
More that we love to tell you along the process!

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