Mysten Labs believes that decentralized and open protocols are the bedrock of the internet of value. This is why at Mysten Labs, we are creating foundational infrastructure to accelerate the adoption of decentralized protocols based on blockchain technologies.
About the Role
We are looking for a Senior Growth Marketing Manager to build and scale the engine that will take us to millions of active users. This is a systems-level role for a leader who understands how to engineer viral loops, optimize funnels, and drive sustainable retention. You will be responsible for designing the growth mechanics that make the Slush wallet self-scaling.
What You’ll Do
- Growth Loop Engineering: Design and implement viral referral loops and organic growth initiatives that leverage unique platform features to accelerate user acquisition.
- Funnel Analysis & Optimization: Drive the end-to-end optimization of the user journey, identifying and eliminating drop-off points from initial awareness through to long-term retention and asset growth.
- Paid Channels & Attribution: Own the strategy and execution of paid acquisition channels, establishing rigorous attribution models to ensure high-efficiency spend and clear ROI/ROAS across global campaigns.
- Product Marketing Collaboration: Partner closely with the Product Marketing lead to align growth experiments with our core brand voice and ensure that high-velocity acquisition efforts are supported by a cohesive, high-trust narrative.
- Ecosystem Stickiness & Partnerships: Build long-term engagement by leveraging the broader ecosystem; design co-marketing initiatives and partnership loops with key protocols that drive user stickiness and make Slush the primary hub for their financial activity.
- Data-Driven Leadership: Partner with Data Science to build instrumentation that measures user quality, liquidity, and unit economics across the ecosystem.
What You'll Have
- 5+ years of experience in Growth Marketing or Growth Engineering, specifically for mobile-first consumer financial products.
- An analytical "systems thinker" comfortable defining the metrics that prove our growth hypothesis and managing performance budgets with high accountability.
- Experience scaling a consumer app through hyper-growth, with a focus on retention-led growth rather than just top-of-funnel volume.
- Deep expertise in experimentation frameworks, attribution modeling, and the unique distribution constraints of the crypto app ecosystem.
Employment is contingent upon the successful completion of a background check, which may include verification of employment history, education credentials, criminal history, and other relevant information.
Regarding the recent rash of technology job scams: Be aware that emails from genuine Mysten Labs group recruiters will always come from the @mystenlabs.com domain or related subdomains (e.g., mystenlabs.com/careers). Remember: you can always verify positions on our job boards at www.mystenlabs.com/careers.
To support an efficient and fair hiring process, we may use technology-assisted tools, including artificial intelligence (AI), to help identify and evaluate candidates. All hiring decisions are ultimately made by human reviewers.
Our team is remote first and we are hiring across the world. Here at Mysten Labs, you’ll be joining a world-class team with tremendous growth potential as we bring the next billion users to web3. We raised a $300M Series B round from top Silicon Valley led venture funds like Jump Crypto, Andreessen Horowitz (a16z), Binance Labs, Redpoint, Lightspeed, Coinbase Ventures, Electric Capital, Standard Crypto, NFX, Slow Ventures, Scribble Ventures, Samsung Next, Lux Capital, among other investment firms and strategic partners. Come join us and build the future of web3!
Compensation Range: $150K - $203K
