Groma is blending real estate and technology to unlock a new real estate asset class while making it easier for everyone, from institutional investors to the residents in our buildings, to participate in ownership. Our property technology platform uses AI to bring new efficiencies to the small unit count multifamily sector, enabling us to efficiently acquire, upgrade, and operate these 2-20 unit multifamily buildings and bring institutional performance to this massive but historically overlooked sector. Our investor technology platform makes owning these assets accessible to a broad array of investors, with bespoke vehicles available to institutional and family office investors and our flagship vehicle, the blockchain-powered GromaREIT, available to everyone, with a special focus on enabling ownership for the residents in our buildings. Visit www.groma.com to learn more about us.
About the Role
We are looking for a marketing summer associate to join the marketing and design team here at Groma. In this role, you will gain exposure to content development, digital marketing, the content review process, and brand planning. You will support day-to-day marketing tasks, assist with campaign analysis, and contribute to broader marketing strategy while developing practical project management skills.
Job Functions
- Assist in the creation and organization of marketing content across channels including social media, email, and web.
- Support the promotional content review process to ensure materials are consistent with Groma's brand.
- Assist in the development of brand plans and campaign strategies.
- Track campaign performance and help compile reports for the team.
- Conduct market and competitor research.
- Support cross-functional work as needed, including partnering with property operations on property marketing, investor relations on communications, and other teams on special projects.
- Provide general administrative and project support for the marketing and design team.
Experience
- Pursuing a Bachelor's degree in Marketing, Design, Communications, or a related field preferred.
- Interest in marketing with an eagerness to learn.
- Organized with strong attention to detail.
- Clear written and verbal communication skills.
- Comfortable with Google Suite (Docs, Sheets, Slides).
- Ability to work both independently and as part of a team.
- Familiarity with social media platforms and design tools (e.g., Canva, Adobe Creative Suite) is a plus.
About our Culture
At Groma, we’re looking to build something big and are on a very fast growth trajectory. While a healthy work-life balance is important to our team, we want to be upfront that there may be times when we expect commitments outside of the standard 9-5. We strive to respect individuals and their needs, while also acknowledging the reality that we have a small team that is trying to accomplish some very ambitious goals in a short period of time.
We are also focused on maintaining our dynamic in-office culture at Groma’s headquarters in beautiful downtown Boston, Massachusetts. We believe that in-person collaboration and spontaneous interpersonal interaction is critical to the company’s success at this stage. Also, our office is great. We own the whole building and have made it very much our own space. We’ve got a gym, locker rooms, a game room, a rooftop garden, and all the normal stuff to make an office an effective and fun place to be. We understand that everyone will need to work from home or the road occasionally, but want to be transparent with this expectation.
We have an ever-evolving list of values and conventions that guide how we operate as a company, but here’s a high-level overview of how we think about doing what we do:
- We approach our work with pragmatic idealism that enables us to focus on our desire to make the world a better place in ways big and small while also being open to intelligent compromises that accelerate us on our path to serve our broader societal goals.
- Our whole team believes strongly that the challenges we are solving require effective teams, not individual heroes.
- We have complex conversations well. We sit at the intersection of housing and blockchain policy, both nuanced topics with real-world impacts. We pride ourselves on being thoughtful, seeking the best solutions to real-world challenges, and implementing them effectively in the real world.
Job Benefits
- Fully covered commuter passes for bus, subway, boat, or commuter rail
- Competitive paid time off policy
- In-office gym, game room, roof deck
- Comprehensive food, beverage, and catering program
