Drift Labs - Head of GTM
Title: Head of GTM
Location: Remote (US/Asia timezones preferred)
Reports to: CEO
Type: Full-time
About Drift
Drift is the leading decentralized derivatives exchanges on Solana. We offer lightning-fast, capital-efficient perpetual trading and innovative yield products like Strategy Vaults, Amplify, and Drift Institutional.
We’re backed by top-tier investors including Multicoin Capital, Polychain Capital, and Jump.
About the Role
This is a once in a lifetime opportunity to work with the fastest growing exchange on Solana.
We’re looking for a crypto-native, execution-driven Head of Growth / Go-To-Market to lead Drift’s go-to-market, user growth, and market activation strategy.
This role sits at the intersection of product, marketing, data, and business development.
You’ll own our user growth playbook end-to-end: from crafting strategy to executing high-impact campaigns, forming GTM partnerships, activating power users, and scaling new and existing products.
We’re looking for someone who blends deep crypto experience with an operator mindset — a founder-type mentality who knows how to hustle, can run fast, high-agency experiments, deeply understands traders and the crypto landscape, and isn’t afraid to get their hands dirty.
Responsibilities
- Achieve 5X of the current trading volume within a year by onboarding new traders and market makers, executing high-impact product marketing, and launching viral growth programs to accelerate user acquisition
- Own customer and user relationships, managing business development with traders, trading groups, and crypto funds; activate power users and design tailored GTM playbooks for them
- Partner closely with product, data, and engineering to identify and execute GTM loops that drive volume, TVL, and retention
You Should Have
- 4–7 years of experience in GTM, growth, product marketing, trading, or strategy roles — at a crypto protocol, trading firm, or CEX
- An existing crypto-native network
- An existing presence on Crypto Twitter
- Deep crypto-native network and understanding of crypto culture, memes, narratives, and market dynamics
- Strong project management skills and a track record of shipping cross-functional campaigns at high velocity
What You’ll Get
- Work directly with leadership and founding team on core growth and product decisions
- Join one of the most fastest-growing DeFi teams building at the frontier of Solana
- Competitive compensation (base + upside)
- Fast-paced team with extreme ownership and autonomy
To apply, please email hello@drift.trade with links to your Twitter, CV and LinkedIn profile and your best trade this year.