At Anchorage Digital, we are building the world’s most advanced digital asset platform for institutions to participate in crypto.
Anchorage Digital is a crypto platform that enables institutions to participate in digital assets through custody, staking, trading, governance, settlement, and the industry's leading security infrastructure. Home to Anchorage Digital Bank N.A., the only federally chartered crypto bank in the U.S., Anchorage Digital also serves institutions through Anchorage Digital Singapore, Porto by Anchorage Digital, and other offerings.
The company is funded by leading institutions including Andreessen Horowitz, GIC, Goldman Sachs, KKR, and Visa, with its Series D valuation over $3 billion. Founded in 2017 in San Francisco, California, Anchorage Digital has offices in New York, New York; Porto, Portugal; Singapore; and Sioux Falls, South Dakota. Learn more at anchorage.com, on X @Anchorage, and on LinkedIn.
Anchorage Digital is looking for a dynamic Sales and Marketing Executive to build a high-performing go-to-market organization to drive the strategic direction and execution of scalable business growth, ensuring revenue growth, market expansion, customer satisfaction, and a increased institutional adoption. You will be responsible for building, leading, and inspiring a high-producing Sales and Marketing teams through scalable processes, optimization of sales strategy, effective go-to-market and targeted marketing campaigns and brand development, and system/technology adoption. You will play a pivotal role in fueling our expansion, driving revenue growth, and shaping our GTM strategy.
We have created the Factors of Growth & Impact to help Villagers better measure impact and articulate coaching, feedback, and the rich and rewarding learning that happens while exploring, developing, and mastering the capabilities and contributions within and outside of the Head of Revenue role:
Technical Skills
- Apply unique and extensive Sales and Marketing expertise and experience from the cryptocurrency industry to provide insights, guidance, and leadership to promote increased top of funnel, new ideas, and innovative concepts.
- Function as an inspirational leader responsible for Anchorage’s strategic direction and growth.
- Hold the Sales and Marketing teams accountable for the quality and output of their department, and advise on how to improve execution.
- Use previous expertise to build a best-in-class GTM organization (Sales and Marketing), using research, innovation, and new growth strategies.
Complexity & Impact
- Lead and coach successful and autonomous Sales and Marketing departments through revenue-driven strategies.
- Anticipate and navigate unexpected roadblocks, ensure on-time delivery with high quality output, and prioritize effectively.
- Identify untapped client segments and market opportunities to shape and improve our Sales and Marketing strategy globally.
- Efficiently and resourcefully prioritize prospective clients and partners, at times making judgment calls based on ROI of the client.
- Identify, influence, and/or resolve critical issues that have a clear impact on the direction of Anchorage, including spotting and making the case for projects that span multiple teams, or inventing new or novel projects.
- Work with abstract ideas addressing future Sales and Marketing strategies and solve open-ended and ambiguous problems that have impact across Anchorage, clients, and/or profitability, and significantly contribute to our global success.
- Develop global strategic GTM plans to ensure successful implementation of actions and objectives where analysis of situations or data requires an in-depth and breadth knowledge of the company, competitive environment, technology, and economic or social implications to the business activities.
- Lead the development of corporate methods, techniques, and sales evaluation criteria for projects, programs, and people.
- Foresee internal and external factors that influence global strategies and Anchorage’s position in the market.
- Implement solutions with a longer term view that impact multiple functions across Anchorage.
Organizational Knowledge
- Define the long-term Sales and Marketing strategies and value proposition of Anchorage, and sets the vision and strategic direction for the GTM organization that connects to the success of Anchorage, including scaling the team to exceed our revenue goals.
- Prioritize competing requests to align with company strategies and revenue growth.
- Translate the broader Anchorage strategy into multi-functional revenue objectives, and set the vision and direction through resource allocation decisions for Sales and Marketing.
- Maintain a pulse on the blockchain and crypto ecosystem to identify emerging trends, areas of growth opportunities, and valuable partnerships.
- Guarantee alignment and integration between initiatives, priorities, people, processes and structures in their department, the other departments and with the broader strategic priorities Anchorage.
- Share potential changes through cross-functional collaboration to anticipate and prevent obstacles from hindering global and team performance.
Communication and influence
- Handle internal and external strategic communication issues for Anchorage in high profile situations, and difficult on-the-spot questions.
- Serve as a trusted advisor to the broader senior leadership team and drive Anchorage’s international Sales, Marketing, Partnership, and overall GTM strategies.
- Engage and build appropriate rapport, with diplomacy and tact, and establish yourself as an inspirational leader whose knowledge, ideas, and critical thinking impact the strategic direction of Anchorage.
- Is an active ambassador and role model of our culture and values both internally and externally.
- Create formal networks with key decision makers and serve as external spokesperson for Anchorage.
Team Leadership
- Lead the Sales and Marketing departments by using revenue-driven strategies.
- Develop and implement strategic plans and objectives for the GTM organization in alignment with the Anchorage strategy.
- Continue to build a culture of innovation and growth within our high-performing Sales and Marketing teams.
- Lead hiring, retention, and development of individuals across the Sales and Marketing teams.
- Define, coordinate, and reconsider priorities, including reorganizing resources as required to increase the capacity to respond to both internal and external demands.
- Evaluate the financial impact of decisions and develop strategies to address financial resource issues.
- Plan growth of the Sales and Marketing departments and scale the team.
- Mentor and coach senior individual contributors or managers on strategy, collaboration, influence, execution, and other aspects of leaders.
- Inspire the Sales and Marketing team members to boost productivity and revenue growth by setting an ambitious vision and being clear about output expectations.
- Has overall planning, staffing, budgeting, managing expense priorities, and approving changes to methods and practices.
You may be a fit for this role if you have:
- Demonstrated success supporting tangible revenue growth across all product segments and improve cross-sell rigor
- Experience scaling a global Sales, Relationship Management, and Marketing teams, while significantly increasing density and diversity of talent
- Proven success embedding a champion market focus culture predicated on client centricity, high engagement, urgency, cross-functional collaboration and a winning mentality
- A superpower for operational excellence metrics, e.g. harmonized team structure with market focus, data driven account allocations, meticulous quota achievement, pipeline management and data indicators to inform business decision making; leverage data to refine bundle and product pricing schemes
- Creative and innovative approaches to prioritizing investments in sales, including a revised compensation plan, sales education, guest speakers, learning & development
- Proven success that you can navigate the constantly changing demands of a high-growth startup.
- Some combination of the following attributes: creative, humble, ambitious, detail oriented, hard working, trustworthy, eager to learn, methodical, action oriented, and tenacious.
Although not a requirement, bonus points if you have:
- An existing network of connections within the crypto, fintech, and/or tradfi industries
- A passion and belief in regulated institutional crypto ecosystem
- Been emotionally moved by the soundtrack to Hamilton, which chronicles the founding of a new financial system :)
- First heard about Bitcoin by reading the book Cryptonomicon in 1999
About Anchorage Digital: Who we are
The Anchorage Village, what we call our team, brings together the brightest minds from platform security, financial services, and distributed ledger technology to provide the building blocks that empower institutions to safely participate in the evolving digital asset ecosystem. As a diverse team of more than 300 members, we are united in one common goal: building the future of finance by providing the foundation upon which value moves safely in the new global economy.
Anchorage Digital is committed to being a welcoming and inclusive workplace for everyone, and we are intentional about making sure people feel respected, supported, and connected at work—regardless of who you are or where you come from. We value and celebrate our differences and we believe being open about who we are allows us to do the best work of our lives.
Anchorage Digital is an Equal Opportunity Employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or veteran status. Anchorage Digital considers qualified applicants regardless of criminal histories, consistent with other legal requirements. “Anchorage Digital” refers to services that are offered either through Anchorage Digital Bank National Association, an OCC-chartered national trust bank, or Anchorage Lending CA, LLC a finance lender licensed by the California Department of Financial Protection and Innovation, License No. 60DBO-11976, or Anchorage Digital Singapore Pte Ltd, a Singapore private limited company, all wholly-owned subsidiaries of Anchor Labs, Inc., a Delaware corporation.
Protecting your privacy rights is important to Anchorage Digital, and we work to maintain the trust and confidence of our clients when handling personal or financial information. Please see our
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