Social Media Manager

Impossible Cloud • Full-time • Zug • 15h ago

What we do

At Impossible Cloud Network (ICN), we are pioneering the #1 enterprise-grade decentralized open cloud platform for hardware and service providers, as well as developers. Founded by seasoned entrepreneurs who previously built a billion-euro tech company, we are on a mission to revolutionize the cloud industry.

ICN manages and orchestrates connected hardware, acting as the critical network layer to accelerate the transition to an open cloud. By offering a protocol with top-quality DePin nodes, ICN ensures a decentralized, enterprise-grade alternative to AWS and creates a secure, performant, and cost-effective open cloud trusted by the world's largest companies.

Join our team of distinguished experts renowned for their success in Web3, alongside some of Europe's most accomplished Web2 entrepreneurs, and be part of transforming the cloud landscape with cutting-edge technology and unparalleled expertise.

As Social Media Manager you will play a key role in shaping ICN's online presence, engagement, and growth.

Working closely with the wider Web3 marketing team your work will grow the brand, build community and directly influence the reach of our Open Cloud Platform.

As Social Media Manager you will:

Strategy and Planning:

a. Develop and execute social media strategies to grow and engage ICN’s online community

b. Plan and manage campaigns across X, Telegram, LinkedIn, Reddit, Instagram and emerging Web3 platforms

c. Align social media efforts with ICN’s broader marketing goals and brand vision incl. alignment with team and community activities on platforms such as Discord

Content Creation and Community Engagement

a. Create and schedule high-quality content tailored for different Web3 audiences

b. Collaborate with the marketing team to ensure cohesive storytelling across all platforms

c. Engage with the community daily, fostering discussions, responding to queries, and amplifying user-generated content

d. Drive engagement with other communities within the DePIN and wider Web3 space

e. Host X-Spaces and other live events

Data-Driven Growth and Optimisation

a. Work with the Head of Marketing to set up monthly reports and define a data centric approach for upcoming campaigns

b. Track key metrics such as engagement rates and follower growth to refine strategy

c. Set clear goals and KPIs to measure and improve the effectiveness of social media campaigns.

d. Leverage insights from social analytics tools to continuously optimise content and outreach efforts

Trend Monitoring and Industry Insights

a. Monitor and stay ahead of the latest Web3 trends, competitor activity, and emerging platforms.

b. Identify and execute opportunities to position ICN as a thought leader in the decentralised space.

Qualities for Success:

3+ years of experience within Social Media Management
Crypto-native, deeply immersed in Web3 culture
Fluent written and verbal communication skills in English
Strong copywriting skills, with the ability to craft content that speaks to different Web3 personas
Proven track record in data-driven social media growth – experience optimising campaigns based on performance analytics
Experience with various social media tools and analytics platforms
Bonus skills:

a. Knowledge of cloud and/or decentralised physical infrastructure (DePIN) trends

b. Experience with performance marketing

Our Culture

We are committed to success. We embrace individuals from all backgrounds who share the goal of building a future European cloud champion. We place great importance on in-person collaboration and open communication, and we value working together regularly at our Hamburg headquarters. If you are an innovative thinker with a passion for driving success in decentralised technology and the cloud industry, we invite you to apply.

Join a workplace that values your well-being, fosters a vibrant and collaborative atmosphere, and play a key role in shaping the future of the Cloud.

Our Hiring Process

Application Submission

We encourage you to kickstart your application by submitting your comprehensive LinkedIn profile or CV along with the designated application form.

Kickoff Call for Selected Candidates

Successful candidates will be invited to participate in a Kickoff call, where we aim to explore your qualifications, experiences, and expectations.

Efficient Interview Process

Our commitment is to complete the hiring process in 2 to 4 additional remote and/or on-site steps, according to the specific role and its seniority level.

We believe in moving swiftly to welcome exceptional talent into our dynamic workplace.