Flight is a modern investment and media company, driven by a mission to foster a healthier, happier humanity. Our unique structure and platform combine investment in disruptive businesses with media content that amplifies our values and brand. We believe in the power of strong founders and innovative business models to drive positive change.
We’re looking for an Email Marketing Manager who can harness the power of email to deepen listener connections and drive the growth of our podcast brands. In this role, you will oversee our email marketing campaigns from conception to execution, using data-driven insights to expand our subscriber base and foster engagement. You’ll take the lead in crafting strategies that captivate our audience, encourage loyalty, and support our overarching marketing goals.
With a strategic mindset and creative flair, you’ll create impactful campaigns that resonate and convert. If you’re passionate about email marketing and ready to innovate in a fast-paced environment, this is the opportunity for you.
Responsibilities:
- Strategy Development and Execution: Design and implement a comprehensive email marketing strategy that aligns with Flight Studio’s podcasts and business objectives, focusing on extraordinary engagement and effective email flows.
- Audience Growth: Collaborate with the marketing team to grow our email subscriber base through segmentation, personalisation, and strategic initiatives while maintaining high engagement levels.
- Campaign Management: Plan, execute, and optimise diverse email campaigns, including newsletters, promotional emails, and targeted outreach, to meet specific marketing objectives.
- Analytics and Reporting: Analyse campaign performance and subscriber behaviour, using insights to inform strategies and report on ROI and effectiveness.
- Collaboration and Innovation: Work closely with content, design, and marketing teams to ensure cohesive messaging while exploring innovative email marketing techniques and technologies.
Requirements:
- Strategic Thinker: Ability to align email marketing efforts with broader business and marketing goals.
- Creative Content Creator: Skilled in crafting engaging and persuasive email content that resonates with the target audience.
- Data-Driven Decision Maker: Strong analytical skills with experience using data to refine strategies and improve engagement and conversion rates.
- Adaptability and Agility: Comfortable working in a fast-paced environment and adapting to changing trends.
- Copywriting Excellence: Exceptional copywriting and editing skills to convey complex ideas in a clear and engaging way.
Nice to have
- Strong experience in email marketing, with a proven record of successful campaigns.
- Proficient with email marketing platforms, automation tools, and analytics software.
- Familiarity with segmentation, A/B testing, and email personalization techniques.
- Expertise in platforms such as Klayvio and related plugins.
Location:
- London - Shoreditch ~ we are an in-person-first culture and believe in fostering a vibrant and work environment centred around connection and community.
- Some roles will require global travel so flexibility in this aspect is important and your hiring manager will confirm this with you during the interview process
Process:
Screening Process - Our screening process is designed to assess candidates in a fair way. This gives you an opportunity to share your skill, experience and passion.
Phone Call with the Talent Team - You will share a call with our talent team who will answer any questions you have about the role, our business and any next steps.
1st Interview - This first stage will involve meeting your potential manager and team members.
2nd Stage Interview - Task - Through the task round you get an insight into the day to day responsibilities of the role and we get the opportunity to understand how you work.
Final Stage Interview - The final interview involves meeting a Senior Stakeholder in the business.